Expectations
Audit where you set expectations with your buyers and customers. Here's a good list to help you get started.
Here's a simple thing he called that you can add to your partnership agreements with people.
Audit where you set expectations with your buyers and customers. Here's a good list to help you get started.
Here's how I would approach rethinking SWAG and making it a positive for your brand
Which do you use and when? Here's my take.