Customer Focused Podcasts

There are so many podcasts out there. But there's one type that doesn't get created nearly enough.

A podcast from the voices of your customers explaining how they solved a problem.

This doesn't have to be a pitch podcast of your product, but rather think of it as a video version of customer stories coming straight from the mouth of your customers. 

There's of course more interesting storylines and premises you could build around the podcast to make it more interesting, including different segments in the show. 

We did this at Drift with Conversation Starters. 

But the fact remains, creating a podcast featuring customers is something that more businesses should consider.